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Podcast Episode #4: Fitness Website Search Engine Optimization

In this week’s podcast, Ben Greenfield interviews an SEO and SEM expert Crystal Wallace, who has a degree in statistical modeling and works to enhance search engine ranking and website visibility. Topics include enhancing the search engine friendliness of your website, understanding meta-tags and meta-keywords, “white hat” vs. “black hat” marketing efforts, and creating a Google AdWords campaign.

Click to get Personal Trainers' Guide to Earning Top Dollar Book