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Train For Top Dollar is a website devoted to teaching personal trainers, triathlon coaches, nutritionists, gym owners and fitness professionals how to make money and enjoy a successful fitness career. We teach personal trainer salary tips, triathlon coaching career advice, nutrition consulting business structure strategies, gym business tips, and career advice for fitness professionals. Whether you want to make more money as a personal trainer or enhance your income as a coach or gym owner, this website, combined with Ben Greenfield's book "Personal Trainers' Guide to Earning Top Dollar" will give you everything you need for a successful fitness career.


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Monthly Archive for December, 2010

How To Follow Up A New Year’s Weight Loss Challenge to Make Actual SALES of Personal Training Packages

In a recent article on PTOnTheNet, titled “How To Profit From A New Year’s Weight Loss Challenge”, I explained how to design, organize and manage a profitable New Year’s campaign. The article included a general overview, prize and discount suggestions, participant instruction details…

…and also mentioned a follow-up marketing idea: a letter sent out to not only all participants in the challenge, but also the entire gym. I promised you a sample of the letter that I sent out after our highly profitable New Year’s weight loss challenge, so without further ado, here it is the letter: Continue reading ‘How To Follow Up A New Year’s Weight Loss Challenge to Make Actual SALES of Personal Training Packages’